Kia India has officially launched the all-new Kia Seltos in the Indian market with a starting price of ₹10.99 lakh (ex-showroom). The latest generation of Kia’s blockbuster SUV arrives with upgraded styling, enhanced technology, improved safety features, and a more refined driving experience. With this launch, Kia aims to strengthen its leadership in the highly competitive mid-size SUV segment.
The Seltos has been a game-changer since its debut, and the new-generation model builds on that legacy by delivering premium SUV appeal at an aggressive price point.
What’s New in the All-New Kia Seltos?
The new Kia Seltos is not just a cosmetic update. It brings meaningful improvements across design, features, performance, and safety.
Key upgrades include:
- Sharper and more aggressive exterior styling
- Updated cabin with premium materials
- Advanced infotainment and connected technology
- Expanded safety features across variants
- Optimized engine and transmission options
These enhancements position the Seltos as a future-ready SUV for modern Indian buyers.
Exterior Design: Bold, Sporty, and Premium
The all-new Kia Seltos adopts a more muscular and sophisticated design language that enhances its road presence.
Exterior highlights include:
- Signature Kia tiger-nose grille with refreshed detailing
- Sleek LED headlamps and DRLs
- Redesigned front and rear bumpers
- Sporty alloy wheels
- Strong character lines along the sides
The updated styling gives the Seltos a premium SUV identity that appeals to both urban and highway users.
Interior Cabin: Technology Meets Comfort
Step inside the new-generation Seltos, and you’re greeted by a cabin designed around comfort, connectivity, and convenience.
Interior highlights:
- Large touchscreen infotainment system
- Fully digital instrument cluster
- Premium upholstery options
- Dual-zone climate control on select variants
- Rear AC vents and ample legroom
Kia has focused on creating a driver-centric and passenger-friendly cabin, making long journeys more enjoyable.
Features That Set the Seltos Apart
The all-new Seltos stands out with a feature list that rivals SUVs from higher segments.
Notable features include:
- Advanced touchscreen infotainment
- Wireless smartphone connectivity
- Connected car technology
- Smart key with push-button start
- Ambient lighting
These features ensure the Seltos delivers a high-tech SUV experience at a competitive price.
Safety: A Major Step Forward
Safety has been a major focus in the new Seltos, aligning with increasing buyer expectations.
Safety features include:
- Multiple airbags
- ABS with EBD
- Electronic stability control
- Advanced driver assistance features on select trims
- Rear parking camera and sensors
This comprehensive safety package makes the Seltos a reliable family SUV.
Engine Options and Performance
The all-new Kia Seltos offers a range of engine options to suit different driving needs.
Expected powertrain options:
- Petrol engine for city-friendly performance
- Turbo-petrol engine for enthusiastic drivers
- Diesel engine for mileage-focused buyers
Transmission options include:
- Manual gearbox
- Automatic transmission
These choices ensure a balanced blend of power, efficiency, and smooth drivability.
Mileage and Ownership Experience
Fuel efficiency remains a key strength of the Kia Seltos.
Ownership advantages:
- Competitive mileage figures
- Smooth and refined engines
- Affordable service costs
- Strong resale value
These factors make the Seltos a cost-effective SUV for long-term ownership.
Variants and Pricing Strategy
Starting at ₹10.99 lakh, the Kia Seltos offers a wide range of variants to cater to different budgets.
Variant strategy benefits:
- Attractive entry-level pricing
- Feature-rich mid variants
- Premium top-end trims for luxury seekers
This pricing approach ensures maximum customer reach and strong sales potential.
Who Should Buy the All-New Kia Seltos?
The new Seltos is ideal for:
- Buyers upgrading from hatchbacks or sedans
- Families seeking a spacious and safe SUV
- Professionals wanting premium features
- Customers focused on resale value
Its versatility makes it a top choice in the mid-size SUV category.
Competition and Market Impact
The launch of the all-new Seltos intensifies competition in the mid-size SUV segment. However, Kia’s strong brand image, feature-loaded approach, and competitive pricing give it a clear advantage.
The Seltos is expected to continue being one of the highest-selling SUVs in India.
Final Verdict: A Strong Contender with Premium Value
The all-new Kia Seltos launched at ₹10.99 lakh successfully raises the bar in the mid-size SUV segment. With its bold design, feature-rich cabin, strong safety package, and efficient powertrains, it delivers exceptional value for money.
For buyers looking for a stylish, technologically advanced, and reliable SUV, the new Kia Seltos remains one of the best options in India today.