In a world where electric vehicles often lean toward minimalism and restraint, the CUPRA Born dares to be different. It’s not just an EV—it’s a bold expression of performance, design, and emotion. As CUPRA’s first fully electric car, the Born marks a pivotal moment for the Spanish brand, blending sustainability with sportiness in a way few others have achieved.
A Design That Sparks Emotion
The CUPRA Born doesn’t shy away from making a statement. With its sharp lines, aggressive stance, and signature copper accents, it’s a visual departure from the subdued styling of many electric hatchbacks. The front fascia features angular LED headlights and a sculpted bonnet that hint at its performance pedigree. The side profile is sleek yet muscular, while the rear showcases a full-width light bar and a sporty diffuser that adds to its dynamic appeal.
Available in a range of striking colors—including Vapor Grey, Aurora Blue, and Glacial White—the Born is designed to stand out, not blend in. It’s a car that turns heads, whether parked on a city street or cruising down the highway.
Powertrain Options: Tailored for Every Driver
CUPRA understands that EV buyers aren’t one-size-fits-all. That’s why the Born offers multiple powertrain configurations to suit different driving styles:
- Born 58: Equipped with a 58 kWh battery and a rear-mounted motor producing 201 bhp, this variant offers a balanced mix of performance and range. It accelerates from 0 to 100 km/h in 7.3 seconds and delivers up to 420 km of range.
- Born e-Boost: For those who crave more excitement, the e-Boost version ups the power to 231 bhp, shaving the 0–100 km/h time down to 6.6 seconds. It’s available with both 58 kWh and 77 kWh battery options, the latter offering up to 540 km of range—perfect for long-distance adventures.
- Born 45: The entry-level variant features a 45 kWh battery and 148 bhp motor, ideal for urban commuters who prioritize efficiency and affordability.
All versions come with fast-charging capability, allowing up to 100 kW DC charging. That means you can add around 100 km of range in just 7 minutes—ideal for quick top-ups during busy days.
Interior: Sporty, Sustainable, Smart
Step inside the CUPRA Born and you’re greeted by a cabin that’s both driver-focused and eco-conscious. The bucket-style sports seats are made from SEAQUAL® yarn, a recycled material sourced from ocean plastics. The dashboard features copper detailing and a clean, minimalist layout that emphasizes functionality without sacrificing flair.
A 12-inch touchscreen infotainment system takes center stage, offering wireless Apple CarPlay and Android Auto, navigation, and CUPRA CONNECT services. The digital cockpit behind the steering wheel provides customizable driving data, while an optional augmented reality head-up display projects key information directly onto the windshield.
Ambient lighting, dual-zone climate control, and a premium sound system round out the experience, making the Born as comfortable as it is thrilling.
Driving Dynamics: Electric Doesn’t Mean Boring
Unlike many EVs that prioritize comfort over engagement, the CUPRA Born is engineered for driving pleasure. Built on the Volkswagen Group’s MEB platform, it features rear-wheel drive and a low center of gravity thanks to its underfloor battery placement. The result? Sharp handling, responsive steering, and a planted feel through corners.
The e-Boost variant adds adaptive suspension and larger wheels, further enhancing its sporty character. Whether navigating tight city streets or carving through mountain roads, the Born delivers a driving experience that’s both refined and exhilarating.
Tech and Safety
The Born is packed with advanced driver assistance systems, including:
- Adaptive cruise control
- Lane-keeping assist
- Traffic sign recognition
- Emergency braking
- Park assist with 360-degree camera
CUPRA CONNECT also enables remote access to vehicle data, climate pre-conditioning, and charging status via smartphone. Over-the-air updates ensure the car stays current with the latest features and improvements.
Sustainability with Soul
CUPRA’s commitment to sustainability goes beyond electrification. The Born is produced in Zwickau, Germany, at a carbon-neutral facility. Its use of recycled materials, energy-efficient manufacturing, and zero tailpipe emissions make it one of the most environmentally responsible vehicles in its class.
But what sets the Born apart is its ability to combine that responsibility with passion. It’s not just about reducing your carbon footprint—it’s about enjoying every kilometer along the way.
Final Thoughts
The CUPRA Born is a refreshing take on the electric car. It’s bold, expressive, and unapologetically fun to drive. Whether you’re a performance enthusiast, a tech lover, or an eco-conscious urbanite, the Born offers something unique: an EV that doesn’t compromise on personality.
As CUPRA continues to carve out its identity in the electric era, the Born stands as a powerful first step—a car that proves sustainability and excitement can go hand in hand.